Nuchpravee Likitsarun, Apinya Supich, Phitirat Wongsutinwattana, Prayoon Asampinpongs
The objective of this research was to analyze the potential and design the management of quality tourism experiences in the tourist attractions with creative community-based management in the central region. The research results revealed that Community based tourism by the Dvaravati Ancient City U-Thong, Suphanburi Province, and Community based tourism by Ban-Bang-Chao-Cha, Ang Thong Province, had the development of creative community-based tourism potential in the market for quality tourists at the highest level and high level, respectively. There was the analysis on the design of creative quality tourism experience management based on the outstanding and true identity of the community and society emphasizing the participation of the community at the same level which was the highest level. According to the results of data analysis on the design of quality tourism experience management, namely the Community based tourism by the Dvaravati Ancient City U-Thong, Suphanburi Province, the activities were; 1) Creating the meal through the folk tale of Yang Nok Khao: Thao U Thong Ni Ha, 2) Welcoming tourists with unique songs of the central region, 3) Stringing Dvaravati beads as the mask strap and 4) Printing Buddha image in the miraculous gesture. The activities of Community based tourism by Ban-Bang-Chao-Cha, Ang Thong Province, were; 1) Creating the meal on their own through local food in the central region and 2) DIY rubber painting to create the creative community-based tourism experience towards the quality tourist market in the central region in a sustainable way.