उद्यमिता अकादमी जर्नल

1528-2686

अमूर्त

Identification of Entrepreneurial Process and its Effect on Entrepreneurial Success of Faculty of Social Science Students of Universitas Negeri Semarang

Eva Banowati, Ariyani Indrayati, Fulia Aji Gustaman, Nurma Wulandari, Yuria Sari

Entrepreneurship is one of the most popular occupations among young people who have a business spirit to develop their potential. Students as job seekers are expected not to depend on existing job opportunities, but also to create their businesses and even create jobs for other communities by doing entrepreneurship. Therefore, it is necessary to simultaneously generate creative and innovative thoughts from students. The population of this research was all Social Science Faculty studentsin Universitas Negeri Semarang (UNNES) who were still actively studying in the 2019-2020 school year. While the sample was taken using purposive sampling technique and data collection using closed questionnaire media and analyzed using linear regression analysis techniques to determine whether the relationship between the entrepreneurial process and the success of the business on the object of research was significant or not. The results showed that the engineered process where one of them was individual preparation had the highest level of achievement, reaching 67.06%. Meanwhile, the lowest achievement was in technical preparation, namely 57.5%. Then the variable of entrepreneurial success, the indicator of building a good image, becomes the indicator with the highest level of achievement, namely 60%. Meanwhile, the lowest is the competitiveness indicator. After doing a simple linear regression analysis, it is found that there is a strong enough relationship between the entrepreneurial process and entrepreneurial success. The Pearson correlation index of the relationship between these two variables is at 0.457.

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